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The Market for Online Finance Portals

Quick stat on the market size, should Google choose to enter with Google Finance:

December 2005 - Unique Audience (Source: Nielsen/NetRatings via Crain's):

  1. Yahoo Finance - 10.6mm
  2. MSN Money - 9.8mm
  3. AOL Finance - 8.1mm
  4. Forbes.com - 8.1mm
  5. Dow Jones Online - 7.5mm (inc. MarketWatch and WSJ)

Not bad numbers...and although I really like aspects of Yahoo's site, I find that in general this is a poorly served market (ideas brewing...) - Ed

Posted on January 20, 2006 in Blogs |

Comments

I normally access content on Yahoo, although admittedly not much of it. And I never pay much, if any, attention to the ads, which is why I've only traded the stock.

Posted by: eh | January 26, 2006 at 06:17 AM

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